Organizer Toolkit
Everything you need to organize.
Whether you're planning a small community gathering or a large-scale CyberPride event, our toolkit gives you the resources, templates, and step-by-step guidance to make it a success.
Event Planning Guide
From idea to action in 6 steps.
Follow this guide to plan any Stop Cyber Hate event — from a parking lot gathering of 10 to a city-wide CyberPride rally of 1,000+.
Define Your Event Goals
Before anything else, decide what you want to achieve. Are you raising awareness in your community? Collecting incident reports? Celebrating Cybertruck pride? Hosting a voter registration drive for Cybertruck owners? Clear goals shape every decision that follows.
- Write 1-3 clear, specific goals for your event
- Define your target audience (Cybertruck owners? General public? Media?)
- Decide on a format: rally, workshop, social media campaign, or neighborhood watch
Choose a Date, Time & Location
Logistics matter more than most people realize. Choose a time when your audience is free, and a location that is accessible, visible, and appropriate for your event size.
- Check for conflicts with local events, holidays, or weather patterns
- Great venues: Tesla Supercharger stations, public parks, community centers, college campuses
- Secure permits if needed (typically required for gatherings of 50+ in public spaces)
- Have a rain plan for outdoor events
Build Your Team
Even the smallest events run better with a team. Assign clear roles before the day of the event so nothing falls through the cracks.
- Event lead — overall coordination and decision-making
- Communications lead — social media, media outreach, email announcements
- Logistics lead — venue, supplies, setup/teardown
- Volunteer coordinator — recruit and manage day-of volunteers
- Photographer/videographer — capture content for social media and reporting
Promote Your Event
Use every channel available to get the word out. Our pre-made social graphics and flyers (available in the downloads section below) make this easy.
- Post in local Facebook groups, Nextdoor, and community boards
- Share on X/Twitter with #StopCyberHate and #CyberPride
- Contact local media (news stations, newspapers) 2 weeks out
- Email your network with our pre-written announcement template (in downloads below)
- Post flyers at coffee shops, libraries, and community centers
Run a Great Event
Day-of execution is everything. Here's a checklist to make sure it goes smoothly.
- ☑ Arrive 45 minutes early for setup
- ☑ Bring printed sign-in sheets for attendees
- ☑ Have printed copies of our incident reporting forms
- ☑ Set up a petition signing station (use our petition page on a tablet)
- ☑ Brief all volunteers on talking points before doors open
- ☑ Capture photos and video — you'll need them for step 6
- ☑ Collect email addresses for follow-up
Follow Up & Report Back
What happens after the event is just as important as the event itself. Follow-up keeps momentum alive and helps us track the impact of the movement.
- Send a thank-you email to all attendees within 48 hours
- Post event photos and a recap on social media with #StopCyberHate
- Submit any new incident reports collected at your event to our database
- Email us your event recap at [email protected] so we can feature it
- Schedule a debrief with your team within one week
Free Downloads
Ready-to-use resources.
All materials are free for personal and community advocacy use. Do not modify the Stop Cyber Hate logo or disclaimer text.
Event Flyer (8.5×11)
Printable flyer template for community events. Includes space for your event date, time, and location. Available in full-color and grayscale versions.
Social Media Graphics Pack
20 pre-made graphics for Instagram, X/Twitter, and Facebook. Includes awareness posts, statistics cards, event announcements, and profile frames.
Talking Points Guide
Printable one-pager covering key statistics, common pushback responses, and messaging guidance for speaking to press, community members, or elected officials.
Press Release Template
A ready-to-customize press release template for announcing your local event to media. Includes our boilerplate, key stats, and contact info fields.
Banner & Sign Designs
Print-ready banner (3×6 ft) and handheld sign designs. Send these files directly to any local print shop. Multiple slogans available.
Full Organizer Handbook
The complete 24-page organizer handbook covering everything on this page in detail, plus budgeting templates, volunteer management forms, and post-event reporting.
Quick Reference
Key talking points at a glance.
Use these when speaking to media, community members, or skeptics. Download the full talking points guide above for more.
◆ "It's just a car."
This argument dismisses the real emotional and financial harm caused by vandalism and harassment. For many owners, a Cybertruck represents a significant investment and a statement of their values. Dismissing their experiences as trivial is itself a form of bias.
◆ "People are just joking."
Intent doesn't determine impact. Repeated mockery normalizes contempt and creates social permission for escalation to vandalism and worse. The data shows a direct correlation between online anti-Cybertruck rhetoric and real-world incidents.
◆ "Cybertruck owners are wealthy."
Economic status does not make someone a legitimate target for harassment or property crime. Class-based attacks on people's vehicle choices are a form of discrimination regardless of the owner's income level.
◆ "This isn't a civil rights issue."
Vehicle ownership discrimination has real consequences: insurance discrimination, parking harassment, workplace mockery, and physical danger. Recognizing these patterns is the first step toward addressing them through policy and community standards.
Get Support
Planning something big? We can help.
Our organizing team can provide additional resources, connect you with local allies, and in some cases, send a speaker to your event. Reach out to get started.
Email Our Organizing Team →[email protected] · We respond within 48 hours